Alfredo Jaar

A Logo For America

1987

4400

Fujiflex print

50,8 × 62,8 cm

Edition of 100 copies, signed and numbered by the artist

In stock

This edition is published by South London Gallery

Pick up at / ships in 5 to 10 business days from London (UK)

about this work

Chilean-born artist, architect, and filmmaker Alfredo Jaar creates installations, photographs, films, and community-based projects that explore issues around humanitarian crises and the relationship between the First and Third Worlds. Probing the contemporary over-saturation of media images and the limitations of art in representing atrocities, Jaar draws attention to global power and exploitation. Perhaps his best-known work, This Is Not America (A Logo for America) (1987) consisted of a sequence of projections overlooking a U.S. army recruitment station in Times Square, including the outlined map of the U.S. with the words “This Is Not America” written across, and the word “America” superimposed over all the Americas—North, Central, and South. “There’s this huge gap between reality and its possible representations. And that gap is impossible to close,” Jaar has said. “So as artists, we must try different strategies for representation.”

about Alfredo Jaar

Alfredo Jaar is an artist, architect, and filmmaker. For over 30 years, Jaar has used photographs, film, installation, and new media to examine complex socio-political issues and the limits and ethics of representation. By using a hybrid form of art-making, Jaar has consistently provoked, questioned, and searched for ways to heighten our consciousness about issues often forgotten or suppressed in the international sphere, while not relinquishing art’s formal and aesthetic power. Over his career, Jaar has explored significant political and social issues including genocide, the displacement of refugees across borders, and the balance of power between developing and industrialized nations.

(courtesy of Galerie Lelong)

 

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